

155 | AI for Efficiency: Real-World Automation Strategies to Boost Business Efficiency with Heidi Araya
10 snips Jan 14, 2025
Heidi Araya, a process improvement expert with 25 years of experience, shares her insights on optimizing business workflows with AI. She discusses a real-world case of a handyman who transformed from overwhelmed to efficient by using an AI receptionist. The conversation highlights the steps to map out business processes, identify pain points, and implement automation tools like Make.com. Heidi emphasizes blending technology with human touch to enhance customer interactions while achieving impressive efficiency gains.
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Handyman Hero
- A handyman struggled to manage numerous leads from various channels (calls, texts, emails, etc.).
- Heidi helped him by creating an AI receptionist that gathers job details and photos upfront.
Process Improvement with AI
- Start by clearly identifying the core problem you want to solve with AI.
- Then, thoroughly map out your current process, exploring all 'what if' scenarios.
Biggest Pain Point First
- Focus on solving one problem at a time using AI; don't try to automate everything at once.
- Start with the biggest pain point and expand from there.