In this episode, Phil Treadwell and Adam Smith dive into how less competition in today’s market actually creates more opportunity for those willing to show up consistently. They talk about getting back to basics—having real conversations, picking up the phone, and building authentic relationships. Adam shares that true success isn’t about perfect scripts or aggressive selling, but about listening, asking better questions, and simplifying your message to connect on a deeper level. The conversation is a powerful reminder that mindset, consistency, and genuine engagement are what truly set top professionals apart.

Adam Smith is the President and founder of The Colorado Real Estate Finance Group, Inc., established in 2005, and owner of Just The Tips Coaching. He has originated billions in mortgage and finance deals, helping thousands of clients and coaching sales professionals on lead generation, client retention, and zero-cost marketing. Adam is the author of best-selling sales books, hosts a weekly podcast, and frequently speaks for major real estate and mortgage organizations nationwide. He has been recognized as one of the most connected and influential mortgage professionals in the country multiple times and holds several industry awards. Beyond his business, Adam is actively involved in community service, including leadership roles in charitable organizations and emergency response teams in Colorado.

01:30 Less Competition, More Opportunity

06:25 Is it Back to Basics?

10:20 Have the Conversation

13:15 Engagement Doesn’t Mean Selling

18:15 The Lost Art of Phone Calls

23:00 Let Them Talk

25:40 Craft the Questions

31:50 Don’t Create Problems

36:45 Find the Bite-Sized Piece

40:00 You’re Not the Only One

Connect with Adam: Website | Facebook | Instagram | LinkedIn | YouTube

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