Longform

Episode 159: Ira Glass

Sep 23, 2015
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INSIGHT

Power Of Plot And Anecdote

  • Narrative needs an anecdote, characters, and emotional connection to engage listeners.
  • Forward motion (plot) creates questions that keep people listening.
ADVICE

Lower Your Pitch To Sound Natural

  • Train yourself to sound like talking rather than reading by lowering your vocal pitch when tense.
  • Force your voice to relax and speak from a lower register to perform more naturally on air.
ADVICE

Pitch By Solving Stations' Needs

  • When pitching stations, solve their immediate problem: give them killer pledge drive material.
  • Sell the show by promising tangible value (money) rather than abstract ideals.
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