Jeremy on Marketing Podcast Ep28 | Clinic SEO Is Changing
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Google has changed the rules—and most clinics haven’t noticed yet. Old-school SEO strategies won't cut it anymore. In this episode, Jeremy Dupont breaks down the 3 biggest changes to Google's algorithm and how you can stay ahead of the curve before your competitors catch up.
If your site still relies on outdated tactics like keyword stuffing or a clunky web design, you’re getting outranked by smarter, faster, and more multimodal competitors. Learn what’s changed, what Google is really prioritizing in 2025, and how to adjust before it's too late.
🎯 Key Takeaways:- Page Experience is Now a Ranking Factor If your website looks like it was built in 1999, you’re toast. Google now rewards clean, fast, and mobile-optimized designs. Your site should load in under 3 seconds, have clear CTAs, and be easy to navigate with no pop-up chaos.
- Technical SEO is Non-Negotiable If Google can’t crawl or index your content, it won’t rank it. That means clean URL slugs, updated sitemaps, indexed service pages, and ongoing blog updates are critical. No more "contact1" duplicate pages—it’s time to act like a real business.
- You Need More Than Just Text Google now favors websites that go multimodal. That means embedding YouTube videos, using images in blog posts, posting regularly on your Google Business profile, and building out your YouTube channel. If you're not using video, you’re losing visibility.
- The Search Generative Experience (SGE) is changing what shows up on page one—fast.
- Google owns YouTube. The more optimized your YouTube channel, the more likely you’ll appear in Google search.
- Even if you’re not a techie, this is a golden window to outrank competitors who are slow to adapt.
- AI is indexing everything—so your content across platforms matters.
đź“Ą Get Your Free SEO Audit: https://thepatchsystem.com/revamp-your-website
📱 Follow for More: Follow @_jeremydupont on Instagram for real-time SEO updates and growth tips for your clinic.
If you're still optimizing like it's 2015, you’re already behind. Let Patch help you catch up—and win.