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Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing
Paul Greenberg championing CRM in sports
Jan 31, 2015
52:03
Paul Greenberg is affectionately known as the Godfather of CRM, his book “CRM at the Speed of Light” serves as the textbook for most universities around the world. Sean chats with Paul about CRM trends and what sports can do with data. Full show notes - https://sportsgeekhq.com/podcast/paul-greenberg-crm/
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode