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The eCom Ops Podcast

Harnessing AI to Drive Revenue and Optimize Customer Experience with Richard Harris, CEO of Black Crow AI

May 12, 2023
27:18

Harnessing AI to Drive Revenue and Optimize Customer Experience


Richard Harris is the Founder & CEO of Black Crow AI, a cutting-edge, no-code predictive software that harnesses machine learning to help companies understand likely customer behavior. With over 20 years of experience in tech, Richard has been a part of the industry since the 90s, starting in consulting and eventually serving as the SVP of Strategy for Travelocity during the dot-com boom.

Black Crow AI is a trailblazing software solution that helps businesses of all sizes unlock the hidden value in their customer data and improve profitability through machine-learned predictions. By bringing Fortune 500-grade machine learning technology to companies of every size, Black Crow AI empowers e-commerce brands to challenge and disrupt the market, leveling the data playing field. 

No.1 eCom Operations hack

Because we're predicting the future value of every user, you can get a very early read, like in the first 10 minutes or 10 hours of users coming from an influencer campaign, you can say, is this influencer delivering high-value users to me, or more of those 0.02% low-value users.

You Will Learn

  • The importance of de-averaging your user base to optimize your business and tailor the actions you take for customer segmentation 
  • How machine learning models can help run multiple tests in parallel, speeding up the process of finding the right answers and improving marketing strategies
  • The benefits of using AI-driven solutions to predict the future value of every user, allowing you to make informed decisions when partnering with influencers
  • Recommendations for implementing AI-driven solutions in e-commerce businesses without a background in technology, including starting with free and easy-to-integrate tools
  • The impact of data-driven insights on partnering with influencers to target the right audience and promote your products effectively


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