Do This, NOT That: Marketing Tips with Jay Schwedelson Ask Us ANYTHING: Worst Trash TV of 2025, No Mercy 🍿 | Ep. 468
Dec 23, 2025
A doctor's office answering like Buddy the Elf sparks a hilarious discussion on marketing strategies. Discover a game-changing ChatGPT trick that predicts email subject line winners with impressive accuracy. Explore the concept of the 'micro-pause' test for LinkedIn posts and why using multiple AI tools can be a mistake. The conversation dives into the realm of 2025's worst trash TV, featuring scathing critiques of shows like The Baldwins and Meghan Markle's lifestyle venture, all while Jay keeps it unfiltered and entertaining.
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Buddy The Elf Phone Greeting
- Jay describes calling a doctor's office that answered with "Buddy the Elf, what's your favorite color?" for a fake holiday greeting.
- He felt annoyed because he just wanted to make an appointment and wasn't in a playful mindset.
Model Update Enables Human Simulation
- ChatGPT's model update from 5.1 to 5.2 dramatically improved its ability to simulate human behavior.
- That change enables marketers to predict audience reactions to content appearing in busy social feeds.
Test For Micro-Pause Performance
- Upload your post to ChatGPT 5.2 and ask it to simulate how many people will pause versus scroll in a busy feed.
- Use its feedback to judge whether your social post will survive a quick "micro-pause" in users' feeds.