Presales Podcast by Presales Collective AI, Automation, and the Future of Sales Engineering w/Patty Hager
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Aug 13, 2024 Patty Hager, Vice President of SMB Solution Engineering at Salesforce, is passionate about inclusion in PreSales, serving on various councils to support underrepresented groups. She shares insights on the transformative impact of AI and automation in sales engineering. The conversation delves into the evolving role of pre-sales professionals and the necessity for self-driven development. Additionally, Patty discusses the significance of community service and personal volunteering experiences, showcasing how these influence careers in client engagement.
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Volunteering with Bridge to Rwanda
- Patty Hager will volunteer with Bridge to Rwanda through Salesforce's 1-1-1 philanthropic model.
- Colleagues describe this trip as life changing and deeply rewarding work.
Patty's Journey into Pre-Sales
- Patty's career began with a marketing consultant role in medical information tech through her master's co-op program.
- She explored sales but returned to pre-sales, gaining broad experience across tech companies before Salesforce.
AI Enhances Pre-Sales Focus
- AI in pre-sales started with predictive analytics to prioritize sales efforts effectively.
- Generative AI now enhances call summarization and insight, improving preparation and client engagement.