Hugh Kent: Saving A Real Organic Farm Through Direct Marketing

#249: Florida blueberry farmer Hugh Kent of King Grove Organic Farm shares the story of how corporate power and USDA negligence nearly drove his organic farm out of business - and how he saved it through direct marketing. Speaking at the Saving Real Organic conference at Churchtown Dairy, Hugh connects the dots between monopoly economics, antitrust failures, hydroponic loopholes, and the collapse of fair markets for soil-grown fruit. His talk exposes how imported, plastic-based “organic” blueberries from Mexico and Peru have replaced real soil-based farms in America - and what it will take to rebuild a fair, honest marketplace for both farmers and eaters.

https://realorganicproject.org/hugh-kent-saving-real-organic-direct-marketing-248

The Real Organic Podcast is hosted by Dave Chapman and Linley Dixon, engineered by Brandon StCyr, and edited and produced by Jenny Prince.

The Real Organic Project is a farmer-led movement working towards certifying 1,000 farms across the United States this year. Our add-on food label distinguishes soil-grown fruits and vegetables from hydroponically-raised produce, and pasture-raised meat, milk, and eggs from products harvested from animals in horrific confinement (CAFOs - confined animal feeding operations).

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We believe that the organic standards, with their focus on soil health, biodiversity, and animal welfare were written as they should be, but that the current lack of enforcement of those standards is jeopardizing the ability for small farms who adhere to the law to stay in business. The lack of enforcement is also jeopardizing the overall health of the customers who support the organic movement; customers who are not getting what they pay for at market but still paying a premium price. And the lack of enforcement is jeopardizing the very cycles (water, air, nutrients) that Earth relies upon to provide us all with a place to live, by pushing extractive, chemical agriculture to the forefront.

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