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No Such Thing As A Fish
524: No Such Thing As The Grand Old Dug Of Cardiff
Mar 28, 2024
Pregnant golfer at US Open, barnacle goose debate, funny Lent suggestions, odd McDonald's menu items, Titanic survivor guilt, and business names for SEO near me.
58:39
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Quick takeaways
- Adding 'near me' to business names for search optimization is a popular but increasingly ineffective tactic due to Google's algorithm changes.
- UK businesses strategically name companies based on historical context, evolving from alphabet domination to location-based names for customer search alignment.
Deep dives
Adding near me to business names for better search results
Entrepreneurs have started adding 'near me' to the end of their business names in an attempt to rank higher in search results. This strategy aims to capitalize on the 'near me' search trend, making the businesses appear more prominently when users search for services within a specific area. While this tactic has gained popularity, Google's algorithms have evolved to discount the 'near me' keywords, rendering this approach less effective over time as it tends to only work within a mile radius.
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