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In a recent live workshop, the host and Jeremiah Lancaster discussed sales strategies, focusing on closing deals and building trust. They shared their six-step method and emphasized the importance of operating from a position of leverage in sales interactions. They advised against using pushy sales techniques and highlighted the significance of demonstrating expertise and credibility to potential investors or clients. They also emphasized the power of discussing the negatives and challenges associated with the product or service being sold, as it builds trust and sets realistic expectations.