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Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing
BONUS – Sean Callanan keynote – Australian University Sports National Conference
Jun 5, 2016
01:02:21
I regularly speak at conferences around Australia and the world, I thought I'd share a bonus episode of a recent keynote.
This keynote from from Australian University Sports National Conference held in May on the Gold Coast, the session was titled “Trends in sports digital – how to drive fan engagement” the focus was on student engagement with both digital platforms and with sporting events and competitions run by universities.
In this Sean Callanan keynote you'll learn:
- What works for university sport?
- What they can learn from professional sports with team like Collingwood and Boston Celtics
- Snapchat – where students are
- What exactly is FOMO?
- How to set up a Snapchat geofilter
- Why Facebook is so powerful
- Pixels – why you need to set them up now
- Why I love IFTTT
- What exactly is digital face paint?
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode