How to do a Daily Marketing Standup

[00:25] Today’s topic: How to Do A Daily Marketing Stand-Up.

[00:35] What we mean with the term “stand-up” in the context of marketing.

[00:59] The communication value that is gained from doing frequent stand-ups.

[01:42] Learn about Eric’s Agency Accelerator coaching program.

[02:10] Why Eric has a daily stand-up for his team working on the ads for this program.

[02:59] Stand-ups are necessary if you’re doing ads and are trying to scale.

[03:20] Examples of the issues/items to address in daily stand-ups.

[04:02] The most important metric to keep an eye on is the click-through rate.

[04:22] Find a solution for metrics that have underperformed for three days in a row.

[04:38] The importance of having alignment and sharing data across the organization.

[05:26] That’s it for today!

[05:37] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

How to do a Daily Marketing Standup | Ep. #1437