B2B Attribution & The Model Behind Customer Acquisition - Scott Vaughan // Integrate

Today we rebroadcast our conversation with Scott Vaughan, the CMO of Integrate, the leader in demand & marketing orchestration. In part 2 of our conversation, we are going to discuss what attribution means in the B2B space. Show Notes

Connect With: 

• Scott Vaughan - Website // Linkedin // Twitter
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

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