CONEX S11: Brand Building Lessons from the World of Craft Beer

Madeline Caldwell, Marketing Director at DuClaw Brewing Co., joins the Content Experience Show Podcast to discuss brand building at a craft brewery.

Special thanks to our sponsors:

• Uberflip
• Emma
• Convince & Convert: Four Ways to Fix Your Broken Content Marketing

In This Episode:

• How to build a brand in a crowded niche.
• What a craft brewery's product development timeline looks like.
• The key to navigating a highly regulated industry.
• Why craft beer brands function as "local" businesses in more ways than one.
• Why DuClaw listens to marketing ideas from all levels of its business.
• Madeline's favorite marketing moments from her time with DuClaw.

Resources

• Get the free Content Experience Report here.
• Stay connected with your email subscribers using Emma.
• Explore DuClaw Brewing Co. on Instagram.

Visit contentexperienceshow.com for more insights from your favorite content marketers.