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How the Fxck SEO Podcast

How to Properly Update Old Content - The SEO Refresh Checklist with Jessica Lam Hill Young & Yamon Y. (the brand creatives) - Part 1

Jun 20, 2023
24:25

Supporting article (free): How to Refresh Old Content for SEO (and what NOT to do)


This week's episode focuses on one of the most powerful tools in the SEO arsenal: content refreshes.


Want to impress your clients or boss? Start revisiting your vast library of content.


Be warned: hockey stick traffic growth awaits.


As you'll hear in the episode, updating old content can take a blog post from 0 to 5,500 monthly visitors in as little as one month.


Expect to Learn:

  1. What content to update and when
  2. How to update old content


Read the full article here to learn more about this topic. I offer 8 questions to ask yourself when updating old content and give tips on what not to do.


Key Links:


1. ⁠⁠⁠⁠⁠⁠⁠⁠Sponsor #1: uSERP⁠⁠ (Need an ambitious SEO agency? These are your people.)

2. Sponsor #2: Ahrefs (Best all-in-one SEO platform). Test out their free tools here: ⁠⁠https://ahrefs.com/webmaster-tools⁠⁠

3. ⁠⁠Grab my SEO brief template⁠⁠⁠⁠⁠⁠⁠ - Drive expertise, connection & ranking

4. View sh*t loads of awesome case studies in our ⁠⁠⁠⁠⁠⁠SEO case study library⁠

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