Why That Worked – Presented by StoryBrand.ai
#150: Don's Personal Strategies for Balancing Social Media
Nov 27, 2023
This podcast episode explores how to streamline social media use for better focus and productivity. The host shares personal strategies for managing social media, including choosing platforms, creating content lanes, and engaging with followers. They emphasize the importance of consistency, having fun, and identifying social media lanes.
19:28
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Quick takeaways
- Choose one or two social media platforms to focus on, rather than trying to be active on all, in order to effectively allocate time and resources and increase online presence.
- Identify specific lanes or areas of focus for your social media content, such as being a parent, a spouse, or a business owner, and consistently provide valuable content within those lanes to establish expertise and target the right audience.
Deep dives
The Importance of Choosing the Right Social Media Platform
One of the key points discussed in the podcast is the importance of selecting the right social media platform for your personal or business needs. The speaker emphasizes that trying to be active on all platforms can be overwhelming and ineffective, so it's advised to choose one or two platforms to focus on. By narrowing down the selection, individuals or businesses can allocate their time and resources more effectively, thus increasing their chances of growing a strong online presence.
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