3 Non-Negotiables That Are Guaranteed to Make Your Business More Money

Nov 4, 2025

Discover the three essential systems that every business should implement to maximize revenue and growth. Learn why building an email list is crucial in today's interest-driven market. Explore the importance of effective opt-ins and how to create ones that truly convert. Hear about ManyChat's features for automating lead capture on Instagram and nurturing leads through tailored email sequences. Plus, get the scoop on the exciting relaunch of Glossy's new flavors and branding!

Ask episode

AI Snips

Chapters

Transcript

Episode notes

ANECDOTE

Glossy Relaunches With New Flavors

Lori describes launching Glossy's new flavors, rebranding to benefits-driven names, and surveying customers extensively.
The result was new flavors (watermelon, strawberry hibiscus) and clearer packaging called Glossy Glow and Debloat.

INSIGHT

Algorithims Shift Made Email King Again

Social platforms no longer reliably deliver your posts to existing followers due to interest-based algorithms.
Email lists have regained primacy as the most important owned asset for converting strangers into buyers.

ADVICE

Build One-Problem Opt-Ins

Create a relevant opt-in that solves one clear problem your ideal customer has.
Make it a quick, high-impact deliverable that naturally leads to your core offer.

Get the Snipd Podcast app to discover more snips from this episode

Get the app

Every business needs three key systems working behind the scenes to grow and scale. In this episode, Chris and I break down the exact tools we use in every one of our businesses (and teach inside our Elite Mastermind) to turn followers into buyers. We also share how these systems have transformed our brands. Plus, the big news about Glōci’s new Glow & Debloat flavors is officially here. Get ready to stop leaving money on the table and start building a business that runs smarter, not harder.

Check out our Sponsors:

SKIMS - I finally tried SKIMS and I get all the hype. Shop SKIMS Fits Everybody collection at SKIMS.com and let them know we sent you in the dropdown after checkout.

Brevo - the all-in-one marketing and CRM platform designed to help you connect with customers and grow your business. Get started for free today - go to www.brevo.com/happy

Blinds.com - Blinds.com makes it easy to get the designer look without the showroom markups. Get an exclusive $50 off when you spend $500 or more with code EARN at checkout.

Shopify - Try the ecommerce platform I trust for Glōci, Sign up for your $1/month trial period at Shopify.com/happy

Northwest Registered Agent - protect your privacy, build your brand and get your complete business identity in just 10 clicks and 10 minutes! Visit https://www.northwestregisteredagent.com/earnfree

Headway - the #1 daily growth app that delivers key insights from the world’s best non fiction books in bite sized 15 minute reads and audio. Save 25% off when you go to

makeheadway.com/happy.

HIGHLIGHTS

Glōci’s new flavors are here!
The #1 reason you can’t rely on social media algorithms to sell anymore.
The 3 non-negotiables every business needs to scale.
How to create an irresistible opt-in that attracts your ideal customers.
How ManyChat automates your Instagram comments and collects leads for you.
Our 5-email framework for building trust and boosting conversions.

RESOURCES

Apply for our 2026 Elite Level Mastermind HERE!

Join the Audacity Challenge HERE!

Join the most supportive mastermind on the internet HERE!

Check out our FREE 90-Day Business Blueprint HERE!

Listen to my free SECRET PODCASTS SERIES - Operation: Rekindle This B*tch