Wisdom From The Top with Guy Raz
Marvel: Peter Cuneo
Nov 15, 2023
Peter Cuneo, CEO of Marvel, shares his turnaround story of transforming the struggling publishing house into a multi-billion dollar company. Topics include the importance of admitting mistakes and showing vulnerability in leadership, a life-changing decision, turning around a struggling international division, Marvel's income and lack of movies in the 90s, the transition to films and new financing, the importance of never thinking you've seen it all before in leadership, and the debate over innate versus learned leadership.
45:42
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Quick takeaways
- Strong leadership is key to turning around failing companies, as it can inspire employees and drive change.
- Adapting to changing market dynamics and embracing new business models are crucial for success.
Deep dives
Turnaround at Marvel
Marvel Comics was on the brink of bankruptcy in the mid-1980s and brought in Peter Cunio to save it. He transformed the company from a comic book publishing house to a successful movie company, leading to the creation of blockbuster films like Avengers and Spider-Man.
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