Behind The Business of Endurance Events: Life Time Grand Prix

Two of the biggest events in the bike industry are the Life Time Grand Prix and Sea Otter Classic, and today's guest is Sarah Stutman, who has played a big role in both of them. We dive into mass participation events, where growth is happening in the endurance event space, and what the future looks like for mountain biking, gravel racing and trail running.

Show Notes:

Sarah Stutman: https://www.linkedin.com/in/sarahstutman/

Life Time Grand Prix: https://www.lifetimegrandprix.com/

Sea Otter Classic: https://www.seaotterclassic.com/

Payson on Second Nature: https://www.youtube.com/watch?v=zUmQ6qA6Fo8

Bahram Akradi: https://www.linkedin.com/in/bahramakradi/

Alabama Event: https://news.lifetime.life/2025-03-28-Life-Time-Announces-New-Mountain-Bike-and-Run-Event-Coldwater-Trail-in-Northeast-Alabama-on-Oct-24-25

Innovate Alabama: https://innovatealabama.org/

Gravity Logic: https://www.whistlergravitylogic.com/

Industry Connect: https://www.seaotterclassic.com/industry-connect/

Full Swing (Trailer): https://www.youtube.com/watch?v=eC0npETF4PY

 

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