
Don't Say Content
Adaptive Content Marketing is the Way Through This Mess (with George Chasiotis)
Jun 5, 2024
54:11
When times are changin' the rigidity of prescriptive playbooks simply don't work. Instead, companies need adaptive strategies that enable them to capitalize on timely opportunities (the term "growth hacks" comes to mind - with shame), and experiment constantly all while making progress towards their growth goals. Is this the marketing utopia we've all been waiting for? Who knows, but we're excited to hear more about this new, more flexible approach from founder/CEO of Minuttia & GrowthWaves, George Chasiotis.
Resources:
Subscribe to our newsletter: https://www.dontsaycontent.com/
Created in partnership with Share Your Genius: https://www.shareyourgenius.com/
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.