Uncensored CMO Challenges of being a tech entrepreneur - Jess Butcher
Dec 16, 2019
35:37
Jessica Butcher MBE is a tech entrepreneur, angel investor, speaker and mentor. She is perhaps most famous as one of the co-founders of Blippar, a pioneer in Augmented Reality which was once valued at over $1billion and described as one of the 20 most disruptive brands in the world. She is the recipient of numerous awards including BBC’s Top 100 women.
In this episode:
- How falling in love led to her big break as an entrepreneur
- How Blippar created Augmented Reality and what it was like on board a rocket ship that went from 4 to 350 employees and a valuation of $1billion.
- Why someone with a degree in history wanted to be a tech entrepreneur
- Which client inspired them to create Blippar enabled business cards
- Having 3 children in 4 years and how that changed her priorities
- The challenge of scaling a business and knowing your limits
- How social media is promoting polarisation, narcissism and infinite scroll time-wasting and how tech needs to become more humane
- We need to identify between healthy and junk technology and treat it as such
- Preparing the child for the road not the road for the child
- The inspiration behind Tick.Done and how it will help people learn how to do things without getting sucked into infinite scroll
- This is part 1 of the interview with Jess and we’ll be returning in Season2 to discuss what it's like being a woman in tech.
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- Website | www.uncensoredcmo.com
- Email – jon@uncensoredcmo.com
Jess Butcher: