In the dynamic landscape of retail marketing, creating compelling narratives, understanding consumer behaviour, and leveraging technology are key elements for building successful and enduring brand connections. In this episode of The Brand Called You, Giuseppe Stigliano shares interesting insights about digital marketing, storytelling and entrepreneurship.
About Giuseppe Stigliano
Giuseppe Stigliano is an entrepreneur, a manager, an author and a keynote speaker.
He is the Global Chief Executive Officer of Spring Studios and an adjunct professor at international universities and business schools.
He's authored three books with Mr. Philip Kotler, Retail 4.0, OnLife Fashion, and the most recent, Redefining Retail: 10 Guiding Principles for a post-digital World.
The Brand Called You