A Founder Becomes a Marketer and has Massive Success with Organic Social - TIkTok, Instagram and Facebook

The founder of MagicTree Superfoods - an online e-commerce startup which provides the best natural healing herbs from across the world - shares how he amassed a following of over 500,000 followers on social media platforms to build his business.

Highlighting the pivotal role of TikTok in achieving viral success and organic growth across social media platforms, the founder turned marketer emphasizes the importance of adapting to market changes, the challenges of diversifying marketing channels, and the value of building a strong email list. Leigh also offers advice to other marketers on the importance of networking, staying open-minded, and the power of organic social media. He concludes by sharing a special offer for listeners and ways to connect with Magic Tree online.

00:19 Lee's Background and Journey to Entrepreneurship

01:07 The Birth of Magic Tree and Its Products

02:08 Understanding Naturopathy and Founder's Passion

03:11 The Role of Social Media in Magic Tree's Success

03:57 The Power of Persistence and Value-Driven Content

05:23 Expanding Reach: From TikTok to Instagram and Facebook

09:11 The Importance of Diversification in Marketing

09:42 Challenges and Learnings in Building Other Channels

11:11 Advice for Other Marketers and Founders

Send us a Text Message, give feedback on the episode, suggest a guest or topic

Visit the Remarkable Marketing Podcast website to see all our episodes.

Visit the Remarkable Marketing Podcast on YouTube

Remarkable Marketing Podcast Highlights on Instagram

Eric Eden on LinkedIn