The Long Game cover image

The Long Game

Kitchen Side: How We're Planning to Survive our First Recession

Jul 20, 2022
48:48

Join us for Office Hours for a 30-min workshop on Demand Creation.

The top question on the minds of business owners and marketing leaders alike is: how do you prepare for a looming recession? 

Inflation and economic uncertainty have plenty of companies concerned about what the future holds. 

In this episode of Kitchen Side, we  share how we are staying on the defense through a pending recession and how you can stay diligent too. 

We cover how to handle an anxiety-inducing news cycle, ways to allocate your resources during a recession, and why adaptability is the key ingredient to surviving — and thriving.

Show Topics

  • Keep your team in the loop
  • Concentrate on what you can control
  • Be judicious with your spending
  • Double down on high-value items
  • Keep your eyes on the prize
  • Let the small fires burn
  • Figure out where to cut
  • Understand which efforts impact revenue
  • Pay attention to customers
  • Maintain agility and adaptability

Show Links 

What is Kitchen Side?

One big benefit of running an agency or working at one is you get to see the “kitchen side” of many different businesses; their revenue, their operations, their automations, and their culture.

You understand how things look from the inside and how that differs from the outside.

You understand how the sausage is made. 

As an agency ourselves, we’re working both on growing our clients’ businesses as well as our own. This podcast is one project, but we also blog, make videos, do sales, and have quite a robust portfolio of automations and hacks to run our business.

We want to take you behind the curtain, to the kitchen side of our business, to witness our brainstorms, discussions, and internal dialogues behind the public works that we ship.

Connect with Omniscient Digital on social:

Twitter: @beomniscient

Linkedin: Be Omniscient

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