The Foundr Podcast with Nathan Chan 566: From Celebrity Deals to Creator Empire - Maggie Sellers on Building 'Hot Smart Rich'
In this episode, Maggie Sellers—founder, investor, creator, and force behind Hot Smart Rich—shares how she turned vulnerability, storytelling, and a scrappy content strategy into a multimillion-dollar movement and investing powerhouse.
She shares: • The celebrity deal that taught her the power of owning your narrative • How she built Hot Smart Rich from a TikTok idea into a full-blown venture platform • The moment she knew she had a real business (hint: it wasn’t when she went viral) • Her strategy behind raising and deploying over $1.6M via syndicates • Why she passed on buzzy deals like Spritz Margs—and what she looks for instead • The future of DTC, social selling, and creator-led commerce
If you’re a modern founder, creator, or investor—or looking to be all three—this episode is a blueprint for building something meaningful and magnetic in today’s world.
Foundr Community Offers
Want 1-on-1 mentorship to launch or scale your brand faster? Apply for eCommerce coaching: → Starting your ecom biz? Click here → Already selling and want to scale? Click here
Want all-access to step-by-step training from 7, 8 & 9-figure founders? Start your Foundr+ $1 trial today → Click here
Omnisend | Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Click here to get started.
Connect With Nathan Chan Instagram → Click Here LinkedIn → Click here
Connect With Maggie Sellers Instagram → Click here Hot Smart Rich→ Click here HSR Instagram→ Click here
Follow Foundr for More Business Growth Strategies YouTube → Click here Website → Click here Instagram → Click here Facebook → Click here Twitter → Click here LinkedIn → Click here Podcast → Click here