Megan Noel, Global President of Corporate Affairs, Golin - Driving Change with Clarity

In this episode, we sit down with Megan Noel, Global President of Corporate Affairs at Golin, to learn more about the critical role of communications in leading change. She shares a powerful lesson from her mentor:

“Create a B-level strategy with an A-level execution plan.”

Megan emphasizes that many companies struggle to clearly articulate their strategy, making it difficult for employees—especially change leaders—to succeed. We explore how effective change-makers bring others along by crafting messages that resonate with a wide range of stakeholders helping everyone align with the top organizational goals. Megan shares how AI can help reduce the heavy lift of hyper-personalizing communications, discussing how it can help leaders better understand different audiences, build empathy, and refine messaging for maximum impact.

Megan reveals a Catalyst’s secret weapon: internal communications teams. In organizations successfully driving transformation, these teams do more than amplify messages—they stay attuned to current priorities and timing, offering strategic insights that help Catalysts focus, prioritize, and execute with precision.

Original music by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Lynz Floren⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.