

How to Level Up Your Leadership as an Agency Owner, With Karl Sakas
12 snips Jan 10, 2024
Karl Sakas, agency owner and leadership expert, discusses four stages of agency involvement, clarifying swim lanes for roles and responsibilities, values, goals, and resources for decision-making, developing high-functioning leadership, hiring strategies, trust and feedback, effective communication, the power of meetings, and leadership training.
AI Snips
Chapters
Transcript
Episode notes
Increased Pressure on Agency Owners
- Agency owners face increasing pressure from clients wanting more for less and the challenges of managing remote teams.
- Leadership is now more critical than ever, demanding investment in development and ongoing learning.
Assess Your Agency Involvement
- Evaluate your daily involvement in the agency, ranging from mandatory to optional.
- Strive to transition from mandatory involvement to a more optional role for better work-life balance.
Delegate Key Agency Roles
- Delegate tasks strategically by considering six key agency roles: account management, project management, subject matter experts, client strategists, business development, and support.
- Start by delegating subject matter expert work, then project management, and finally account management.