This is Growth!

Growth Pill: Why AI Won’t Kill Customer Success

Oct 29, 2025
The debate around AI replacing Customer Success gets a fresh perspective. It’s revealed that AI can actually enhance the value CS teams provide. Complex products need human guidance for proper adoption, showing that hand-holding is essential. As pricing ties to usage, Customer Success emerges as the keystone of revenue. Ultimately, AI isn't a threat but a tool that empowers CS to evolve into a strategic role, driving more significant value for customers.
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INSIGHT

CS Remains Central In Value Realization

  • AI won't replace Customer Success because CS guides customers through value realization for complex products.
  • In consumption-based pricing, CS becomes central to revenue and customer outcomes.
ADVICE

Use AI To Amplify Customer Success

  • Leverage AI to make Customer Success faster, more insightful, and scalable to more customers.
  • Use AI as a tool to drive value for customers and increase success outcomes.
ADVICE

Prioritize CS For Consumption Pricing

  • Prioritize Customer Success in consumption-based pricing where usage drives revenue.
  • Invest in CS to ensure customers adopt and pay for your product effectively.
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