On with Kara Swisher The Daily Show's Jordan Klepper Takes on Next-Gen MAGA and the Manosphere
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May 15, 2025 
Jordan Klepper, co-host and correspondent for The Daily Show, dives into the evolving MAGAsphere, highlighting the surge of young conservatives and their shifting beliefs. He shares insights from his special on the next-gen MAGA movement, exploring the influence of figures like Andrew Tate and Joe Rogan on modern masculinity. The discussion touches on the challenges progressive voices face in connecting with youth and the role of political comedy in today’s media landscape. Expect a mix of humor and serious reflections on politics and culture.
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Youth Embrace Conservative Identity
- Young conservatives often form identity around community and fun rather than pure ideology.
- They crave authentic voices like Charlie Kirk who offer certainty and explanations.
Reach Youth via Relevant Platforms
- Engage young voters by communicating authentically on platforms they use like TikTok.
- Winning attention hinges on appealing to cultural relevance, not just politics.
Influencer Appeal Diverges Widely
- Young men are drawn to influencers like Andrew Tate for certainty around sex, power, and success.
- Joe Rogan appeals differently by fostering curiosity through wide-ranging conversations.
