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Better Advertising with BTR Media

E-commerce Through the Years: 2000s to Now

Oct 11, 2024
39:38

Episode #055 - Darren Silverman from Petmate joins Destaney for a great chat about his e-commerce journey, and it’s full of unexpected moments. He shared how he stumbled into Walmart and Amazon’s early e-commerce days — even bringing samples to a meeting not knowing what to expect! But what really hit home was how much he stresses the power of real relationships, even in our increasingly digital world. Another topic discussed is the rise of TikTok as a serious sales channel.


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