Joe Welch (In Good Taste) – How you can make money in wine and why he left tech to found a beverage company

Thank you Connor Ryan for introducing me to our guest today, Joe Welch, Founder & CEO of In Good Taste.

In Good Taste allows you to explore the world of wine with their eight 6-ounce bottle wine flights.

We discuss:

• Why he left tech to start a wine company
• Can you make money in wine
• His focus on packaging and what he set out to accomplish with In Good Taste
• Zoom wine tastings during COVID
• His approach to retail
• Wine subscription businesses
• Creating his own tasting locations