Life, Money & Love with Dylan Mullan #29: Peta Shulman | Why Your Diet Is Keeping You Sick & What You Can Do Fix It | Founder Of GoodnessMe
Peta Shulman is the Founder and Director of GoodnessMe Box, Australia’s largest health-food subscription box & shop. She founded the business 8 years ago, and since then it has continued to grow and develop, helping thousands of people around Australia.
Goodness me was founded to help other Aussies make better and healthier food choices by delivering delicious products that are all nutritionist-approved. She came up with the idea after being diagnosed with an auto-immune condition in her early twenties that lead to years of dealing with pain, discomfort and fatigue.
In 2020 Peta Shulman was a NSW Finalist for the Telstra Business Womens Awards and in 2018 listed in the SmartCompany Smart 30 Under 30 list. I am sure this is just the start for Peta, who will go on to continue to impact thousands more with her amazing brand.
In this episode:
- Discovering she had an auto-immune condition and what that meant for her health and life
- How she founded GoodnessMe and the major challenge that nearly stopped her from launching at all
- How she took GoodnessMe to over $1 Million in Revenue within their first year!
- The emotional highs and lows of her journey and what she did to get through the toughest periods
- Wasting hundreds of thousands of dollars on website rebuilds that they couldn't even launch and just how close they were to losing everything
- The quickest and easiest substitutes people can make in their life to start to feeling better
- Simple but amazing recommendations for people who want to heal their gut and health overall using whole foods
- The challenges and rewards of running a business whilst having kids
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Instagram: https://www.instagram.com/petashulman/?hl=en
GoodnessMe: https://www.instagram.com/goodnessme/?hl=en
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