The Russell Brunson Show Launching ClickFunnels Connect and The Truth About Influence with McCall Jones | #Marketing - Ep. 39
May 28, 2025
In this engaging discussion, McCall Jones, co-founder of Charisma Hacking, shares her expertise in charismatic communication. She explains how to feel confident on camera and connect authentically with your audience. McCall introduces the transformative 'Stage & Story' method to harness your unique personality as a strength. She highlights the pitfalls of mimicking other marketers and emphasizes the value of true influence over superficial authenticity. Listeners will gain actionable insights to enhance their presence and confidence in content creation.
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Russell's Early Speaking Struggles
- Russell Brunson shares how his early speaking gigs were tough and often resulted in financial loss.
- He learned to master public speaking and sales by outclosing other speakers in small, competitive events.
First 10 Minutes Matter Most
- The first 10 minutes of a webinar are more important than the pitch itself.
- If attendees don't stay through the intro, they never get to see your offer and buy from you.
Avoid Common Webinar Mistakes
- Avoid starting your webinar with a sob story about struggles or failures.
- Avoid using "sexy screenshots" showing income or achievements early in your presentation.