Cedric Chin is a writer, researcher and operator whose Commoncog newsletter is dedicated to finding useful, practical ways to accelerate business expertise. He joins us to discuss some of the most potentially transformative concepts he’s uncovered, from the business expertise triad to naturalistic decision making.

Important Links:

Show Notes:

Commoncog’s Rabbit-Holing Origins
The Business Expertise Triad
Quality Engineering & Process Control
The Effectiveness of Naturalistic Decision Making
Expectancy, Intuition & Investing
How to Stay Open-Minded
Trial & Error, Knowledge Shields & the Power of Reading
Protocols & Pattern-Matching
Cedric as Emperor of the World
MUCH more!

Books and Articles Mentioned:

The Tricky Thing About Creating Training Programs; by Cedric Chin
The Business Expertise Series; by Cedric Chin
The Oxford Handbook of Expertise; edited by Paul Ward, Jaan Maarten Schraagen, Julie Gore and Emile Roth
Accelerated Expertise; by Robert R. Hoffman, Paul Ward, Paul J. Feltovich, Lia DiBello, Stephen M. Fiore and Dee H. Andrews
The Outsiders: Eight Unconventional CEOs and Their Radically Rational Blueprint for Success; by Will Thorndike
Working Backwards: Insights, Stories, and Secrets from Inside Amazon; by Colin Bryar and Bill Carr
Understanding Variation: The Key to Managing Chaos; by Donald Wheeler
The Beginning of Infinity: Explanations that Transform the World; by David Deutsch
The Hound of the Baskervilles; by Arthur Conan Doyle
What Works on Wall Street: The Classic Guide to the Best-Performing Investment Strategies of All Time; by Jim O’Shaughnessy

Episode 117: Creating Repeatable B2B Demand Generation Campaigns