

Breaking Dunbar's Number in Home Care | Honor CEO Seth Sternberg
Dec 23, 2024
Seth Sternberg, Co-founder and CEO of Honor, previously led Meebo before pioneering changes in home care. He discusses how AI rescued Honor from collapse and transformed the industry, utilizing 22 models to enhance care and retention. Interesting insights include why caregiver satisfaction goes beyond pay, the shift to W2 employees, and how 'revealed preferences' match caregivers and clients. He also contrasts international home care practices and explores expanding services to address aging challenges.
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From Pixels to People
- Seth Sternberg, after selling Meebo, sought a venture with greater real-world impact.
- His mother's care needs inspired him to address the global elder care crisis.
Care for the Care Pro
- Care professionals desire professional treatment, training, and appropriate work environments.
- Data science and AI are crucial for understanding and meeting their needs, leading to better job satisfaction.
AI to the Rescue
- In 2015, Honor faced near-collapse due to the complex human dynamics of matching caregivers and clients.
- AI became the solution, enabling personalized matches and revealing care professionals' true preferences.