Partnerships Unraveled cover image

Partnerships Unraveled

094 - Christian Goffi - Modernizing Partner Engagement With AI

Jul 22, 2024
31:12

Prepare to revolutionize your understanding of AI's role in business with channel leader Christian Goffi from Nutanix. Discover how AI transforms customer-facing and internal operations, and learn why structured data and language models are critical for agility and improved customer interactions. 

We're also redefining partner enablement and relationship building. Move beyond the outdated, repetitive training sessions and embrace dynamic, effective strategies that cater to modern learners. We'll share insights on how to create engaging, timely training content that aligns with immediate needs and fosters confidence in selling. 

Finally, we'll tackle the often-overlooked importance of measuring the ROI on Marketing Development Funds (MDF) and the pivotal role of distribution in go-to-market strategies. Tune in to learn how to secure future MDF through merit-based allocation and the essential contributions of a well-thought-out distribution strategy to business success.

Connect with Christian on LinkedIn: https://www.linkedin.com/in/christian-goffi-7665622/

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Learn more about Channext 👇

https://channext.com/

Watch on YouTube ►

https://www.youtube.com/@channext


#channelmarketing #channelpartners

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