"I have this fundamental belief that people don't try hard." Today, Alex (@AlexHormozi) shares a personal story about how joining a fraternity in college helped him understand the value of hard work and persistence. He also discusses the importance of trying hard in business and not giving up when faced with challenges.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(0:37) - Pledging process: education, indoctrination, bonding with members.

(5:23) - Entrepreneurs expect easy success, struggle with challenges.

(6:38) - Hard work required for success despite difficulties.

(9:30) - Most businesses fail due to incompetence and lack of effort.

(10:36) - Many struggle, not enough effort to succeed.

(13:52) - Innovation from trying and testing, not just theorizing.

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“This is what hard feels like...” 🔥🔥🔥🔥 a lesson that impacted my life early on. | Ep 48