

#166 Christian Krause – Exposing The Brutal Truth of Sales
On episode #166 of Kickoff Sessions, I sat down with Christian Krause for our second podcast in Bali. Christian has transitioned from a career in sales, where he closed over $3M in ARR at Salesforce to building his sales coaching business.
Christian coaches BDRs, SDRs and AEs in prospecting and social selling and built an enormous community of followers through LinkedIn.
We break down how to build leverage, career capital and create a business around content.
We delve into writing sales content, sales tactics, techniques, challenges in closing the deal, adapting to buyer expectations, crafting impactful sales messages, and creating productive habits and lifestyle adjustments for sales.
If you want to sell more, build a business and create a better lifestyle, this podcast is tailor made for you.
If you enjoyed this pod, please leave a 5 star rating on Spotify and a review on Apple podcasts.
Follow Christian Krause on LinkedIn.
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(00:00) Preview
(01:17) Quitting your 9-5 to start a coaching business
(05:04) How do you build leverage and career capital?
(12:57) Transition from a 9-5 to online business
(20:41) How to get your first paying clients
(27:37) How to use LinkedIn for sales and marketing
(36:15) Structuring content pillars for longevity in business
(45:09) Why you need a personal brand today
(52:11) Challenges in sales, prospecting and closing deals
(1:04:11) Overcoming the pressure of sales quotas
(1:08:16) Finding long-term success in sales
(1:15:51) How AI will influence sales
Socials:
- Instagram: https://bit.ly/3LFbEgE
- LinkedIn: https://bit.ly/3FCS3JA
- Twitter: https://bit.ly/3ExJ26Z