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Mobile Games Playbook
Episode 57: Mobile Gaming in 2024: A Mid-Year Deep Dive
Jul 18, 2024
Join Chief Game Analysts Kalle Heikkinen and Erno Kiiski in a mid-year deep dive into 2024 mobile gaming trends. Topics include hybrid casual games, Supercell's comeback with Squad Busters, player retention strategies, and the rise of RPG and puzzle games. Discover insights on industry shifts and long-term game development strategies.
39:23
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Quick takeaways
- Supercell's focus on live ops and battle pass monetization has revolutionized mobile gaming in 2024.
- The success of RPGs like AFK Journey and Wandering Waves signifies a promising trend for long-term player engagement.
Deep dives
Trends in Mobile Game Development: Focus on Supercell's Game Portfolio Evolution and New Entries
Supercell's strategic shift towards live ops and scaling their games, like Brawl Stars, in 2024 has been a game-changer. Their overhaul of monetization models, particularly with the battle pass system, and increased focus on live events have led to record-breaking performance. Squadbusters, the long-awaited new game from Supercell, launched with massive marketing efforts but its sustained success remains uncertain as it adjusts post-launch.
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Discover
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