The Podcasters Podcast How Dynamic Advertising makes you the most Money
In this episode, Ash and Thom talk about dynamic ads, what they are and why you should be using them for your podcast advertising.
KEY TAKEAWAYS
- Dynamic ads are the modern way of podcast advertising. They are added at the host level rather than at the episode level, allowing more control over your advertising.
- There are many benefits to dynamic ads, including the flexibility it gives you as a podcaster, you can sell ad space many times over.
- You can start selling dynamic ads at any stage in your podcasting journey by using a marketplace.
- There is more predictability and consistency with dynamic ads.
BEST MOMENTS
“You can have multiple ads on multiple episodes and you can sell them in very different ways”
“They got the value they paid for which is great but then that slot becomes free again and you can sell again”
“You can be making money from dynamic ads almost instantly”
VALUABLE RESOURCES
Podcast Production - The Cost of the Wrong Choice
How to Launch a Number 1 Podcast - Part 1
ABOUT THE HOSTS
Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more.
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.
CONTACT METHOD
Email: podcast@progressiveproperty.co.uk