
The Transforming Basketball Podcast EP147: Building a Culture of Playing Towards Each Other with Ryan Gensler
Jan 21, 2026
Ryan Gensler, the Head Women's Basketball Coach at the University of Akron, shares insights from his diverse coaching background. He discusses the power of concept-based offense and relationship-driven leadership. Ryan emphasizes cutting as a key offensive weapon and demonstrates how small-sided games can enhance player development. He reveals strategies for fostering a strong team culture through shared values and emotional intelligence, while encouraging coaches to trust their players' decision-making skills on the court.
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Coaching Influences Shaped A Hybrid Approach
- Ryan Gensler traces his coaching influences from Jim Crowley, culture builders, and player-development focused coaches.
- He combined those lessons into a relationship-driven, concept-based approach at Akron focused on shared values and triggers.
Values Enable Tactical Execution
- Building a program starts with core values that produce selflessness on court.
- When players genuinely play for each other, tactical concepts like triggers and coverage solutions become more effective.
Injury Prompted A Cutting Revolution
- After key guards were injured, Akron leaned into cutting as a primary scoring method and found it highly efficient.
- A walk-on and observing an NBA practice helped spark the idea that all players can create rim pressure via smart cutting.


