[Original air date: June 5, 2025]
How can finance leaders identify where their capital is silently going to waste and where it can be better used to drive growth? In this episode, CJ interviews Russell Lester, the CFO of Tropic, where capital allocation is both the product and the mission. Russell introduces the concept of “spoilage”, deployed capital that fails to deliver its intended value. He also talks about “levers”, positive actions that force multiply your efforts, and “leakages”, headwinds or detractors that sap momentum. Russell believes it is the job of the CFO (or “Chief Alignment Officer”) to proactively go looking for these levers and leakages. He then explains how he uses his “center of the table” framework to redeploy the freed-up capital to fuel growth. Russell also covers how to address misalignment, what helicopter skills are and why you need them, what a data safari is and why you should take one daily, and why every CFO needs a spend management tool.
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SPONSORS:
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LINKS:
Russell on LinkedIn: https://www.linkedin.com/in/russell-lester-aa98463/
Tropic: https://www.tropicapp.io/
CJ on LinkedIn: https://www.linkedin.com/in/cj-gustafson-13140948/
Mostly metrics: https://www.mostlymetrics.com
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RELATED EPISODES:
Wasted Capital and Where to Find It The CFOs Guide to Spoilage Levers Leakages
https://youtu.be/xOby7CcdljI
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TIMESTAMPS:
00:00:00 Mostly Classics: Russell Lester on Capital and Alignment
00:00:48 Sponsors — Tipalti | Aleph | Fidelity Private Shares
00:04:07 Russell Lester Joins the Show
00:06:45 Capital Spoilage and Wasted Spend
00:08:34 Why Spoilage Goes Unnoticed Inside Companies
00:10:16 Creating Accountability for ROI
00:11:08 Spoilage Beyond Tools and Software
00:13:04 Strategy Drift and the Sunk Cost Trap
00:14:14 Sponsors — Sage Intacct | Mercury | RightRev
00:17:44 Levers and Leakages: A Framework for Momentum
00:19:27 Identifying Levers Across the Funnel
00:21:48 Efficiency Levers Inside the P&L
00:23:31 Common Spend Leakages in Practice
00:24:21 The Center of the Table Framework
00:26:47 Budget Ownership vs Corporate Stewardship
00:28:49 The CFO as Chief Alignment Officer
00:31:31 Trust, Tact, and Executive Leadership
00:33:35 Helicopter Skills for Finance Leaders
00:35:41 Curiosity as a CFO Superpower
00:36:02 Data Safaris and Asking Better Questions
00:38:16 Breaking Down Net Dollar Retention
00:40:32 Navigating Data Overload
00:42:16 Building a Single Source of Truth
00:43:03 Intelligent Spend Management in Action
00:44:44 Capital Allocation as the CFO’s Core Job
00:46:04 How Spend Management Drives Growth
00:49:14 Why Companies Delay Spend Tools
00:50:49 A Career Mistake with Investors
00:52:49 Auto-Renewals: Revenue vs Leakage
00:54:07 Advice to a Younger CFO
#RunTheNumbersPodcast #CFOLeadership #CapitalAllocation #FinancialStrategy #SpendManagement
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