101 - Why Direct Response Ads Are Over, With Anna Tutckaia.

Some people are born to be entrepreneurs. Anna Tutckaia has founded several businesses and is laser focused on marketing. Find out what she knows.

From an organic grocery chain to a marketing agency, Anna’s founder knowledge and experience stands her apart in the world of digital marketing.

Daniel and Anna dive into how she got into the marketing space, why influencer marketing is her number one channel, and why you should always return to the basics.

You’ll also hear why it’s so important to personalize content and why Anna thinks direct response ads are no longer the vending machine they once were. 

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Daniel is a Workweek friend, working together to produce amazing podcasts. Find out more, visit: www.workweek.com