In this episode of Leave Your Mark, I welcome esteemed writer and professor Estelle Erasmus. Together, we delve into actionable tips for creating writing that stands out and resonates with readers. Estelle shares insights from her book, 'Writing That Gets Noticed: Find Your Voice, Become a Better Storyteller, Get Published,' and her extensive career in public relations and editorial roles, offering practical advice for pitching to editors and finding one’s unique voice. You’ll also learn about the importance of crafting compelling titles, starting stories in the middle, and using specific, evocative language to paint vivid pictures. Additionally, Estelle emphasizes continuous learning and maintaining a beginner’s mindset to excel in the writing field.