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Marketing For Learning®

Ep 96 - When Learning Incentives Backfire

Aug 23, 2024
18:18

Competitions are a great tactic to boost engagement, right!? Welllllllll... Han disagrees. And in this podcast episode she explains why. Listen in to learn more about:

  • The cobra effect
  • The pitfalls of incentivising learning
  • When you can use competitions or incentives (but Han is still reluctant!) 

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