The GaryVee Audio Experience What is Clubhouse App, And Why Does It Matter | Tea with GaryVee: Clubhouse Edition
Jan 26, 2021
Dive into the dynamic world of Clubhouse, where community engagement and brand-building take center stage. Discover monetization strategies that enhance interaction and visibility for real estate agents and content creators. Gain insights on nurturing the next generation of influencers with resilience and self-esteem. Explore the delicate balance of authenticity in personal branding amidst societal pressures. Finally, learn how innovative marketing techniques can elevate businesses, especially in the restaurant industry, through meaningful partnerships.
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Building Sticky Communities
- Build a sticky community by scaling the unscalable: Focus on high-touch, direct engagement.
- Prioritize depth over breadth, genuinely connecting with individuals to foster stickiness.
Monetization Mindset
- Monetization changes relationships, so prioritize community building over immediate monetization.
- Focus on genuine value and community before introducing monetization to avoid missteps.
Platform Selection for Brand Building
- Leverage platforms with high organic reach, like Clubhouse, LinkedIn, and TikTok, for brand building.
- Choose platforms based on your strengths and where your target audience's attention is concentrated.