Armchair Expert with Dax Shepard Bobbi Brown (make-up artist and entrepreneur)
Sep 17, 2025
Bobbi Brown, renowned make-up artist and founder of Bobbi Brown Cosmetics, shares her journey in the beauty industry. She reveals her motto, 'the less I do, the more I’m me,' as her secret to a fulfilling life. Bobbi discusses her philosophy of enhancing rather than correcting beauty, her unexpected venture into lipstick formulation, and the significance of relationships in makeup. She also reflects on maintaining authenticity in a changing beauty landscape, and her insights on navigating a long marriage blend humor with heartfelt wisdom.
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Less Is Personal Authenticity
- Bobbi Brown believes authenticity comes from doing less and revealing more of yourself.
- She says "the less I do, the more I’m me" as the secret to happiness.
Family Tragedy From Undiagnosed Illness
- Bobbi's younger brother struggled with undiagnosed mental illness, homelessness, and died of a drug overdose after years of pain.
- She describes the family's difficulty understanding and managing his borderline personality before diagnosis and treatment options were available.
Lipstick Born From An Accidental Meeting
- Bobbi met a chemist who made lipstick for himself and asked him to create a non-greasy, non-smelly lipstick the color of her lips.
- That accidental meeting launched her product thinking and defined her 'enhance, not correct' makeup philosophy.
