BOSSY What To Do When Sh*t Goes Wrong, with AT&T Business CEO Anne Chow
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Nov 14, 2024 
Anne Chow, the first woman of color to lead AT&T Business, shares her insights on navigating leadership during crises. She emphasizes leading with vulnerability and inclusivity while highlighting how individual responsibility impacts team dynamics. Chow discusses the importance of transparent communication and emotional awareness, especially during financial challenges. She also distinguishes between motivation and inspiration, explaining how alignment with core values strengthens team connections. Her experiences serve as a powerful guide for aspiring leaders.
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Communicating During Crisis
- When your team faces challenges, address the issue directly with facts, avoiding emotional language.
- Then, inspire confidence by highlighting past successes and emphasizing the team’s collective strength.
Leading Through Uncertainty
- During the pandemic's onset, Anne Chow shared her fears on LinkedIn to normalize vulnerability and connect with her team and customers.
- She expressed concerns about loved ones and the unknown but emphasized the team's vital role and ability to overcome challenges.
Interpersonal Flexibility
- Use interpersonal flexibility and understand your team members' individual needs and motivations.
- Share information appropriately, empowering those who seek details and offering support to more sensitive individuals.