Breaking B2B - SaaS Marketing and B2B Marketing Podcast #391 Building a Billion Dollar B2B Brand (Highs and Lows)
► The experience of building a $billion brand!
Sam talks to Alina Vandenberghe, CO-FOUNDER & CO-CEO @ Chili Piper. They cover:
👉 The importance of brand in 2024 & beyond
👉 Why Chili Piper have gone so big on brand
👉 Priorities for a small marketing team
👉 Impact on inbound & revenue
👉 Ups and downs of scaling
📌 Alina Vandenberghe
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